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This unit thematically explores how Canada's framework of rights and obligations mitigate the effects of discrimination and racism.
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Toronto School Pedals For A Good Cause

Excited bike-riding kids from Eglinton Public School in Toronto helped launch a new healthy living initiative on May 23, 2006, spearheaded by Kellogg Canada (www.kelloggs.ca) and the Dairy Farmers of Canada (www.dairygoodness.ca). The Kidz Count Cyclometre program is an important mission designed to get kids moving and to incorporate at least 30 additional minutes of physical activity into their day. Kellogg’s has made it easy and fun for kids to track their kilometres cycled – inside more than 1.8 million specially marked boxes of Kellogg’s cereals are Kidz Count Cyclometres. Kids can strap the cyclometers onto the back wheel of their bikes to count their cycling mileage.

Kidz Count : Students at Eglinton Public School and Curt Harnett are ready to start pedaling! Photo: Canadian Press.

Eglinton Public School played host to Tony the Tiger and Moo Moo (the Dairy Farmers of Canada mascot), who watched students ride a man-made trail on their bikes. Olympic Hall of Famer Curt Harnett was also on-hand to rouse support for the initiative and speak to the students. Harnett joined in on the fun too, sporting his helmet and taking a spin on his bike alongside the fellow bike-riding students. Based on the number of kilometres travelled, Kellogg Canada and the Dairy Farmers of Canada donated $5,000 to Active Healthy Kids Canada (http://www.activehealthykids.ca/) and $1500 to Eglinton Public School in support of their physical activity programs.


    
Kidz Count : Eglinton Public School students surround Tony the Tiger and Moo Moo at the launch of the Kidz Count Cyclometre initiative. Photo: Canadian Press.

Accompanying the Kidz Count Cyclometre challenge is an educational website located at www.kidzcount.ca. There, with parents’ permission, kids can register their kilometres travelled, fitness goals, and compete against other kids across Canada taking part in the challenge. Participants also have the chance to win cool family prizes. For every 30 kilometres cycled, those registered online earn a ballot to win a family trip to one of three trail destinations.
  Educators can also make use of the Kidz Count website. Visit the Active Zone section for links to other sites that share lesson plans, activity sheets on healthy eating, active living and positive self-esteem, recipes, nutrition basics and much more.
For contest details, please visit www.kidzcount.ca.
- Laurel Rhind